Andrew Fawcett - Wolf

Buona giornata a tutti,

ieri sessione particolare ad Helsinki dedicata alle strategie di vendita, all day with Andrew Fawcett - Wolf.

Si è discusso molto di come vendere e cosa vendere come digital advertising. Molto interessante ...

Breve profilo di Andrew

Summary

Senior General and Commercial Manager with over twenty years experience in print, digital media related (multi-market) commercial product (software) and services management.

I have been instrumental in the European launch and management of four separate US media/software related companies - allowing them to establish themselves into the diverse and sometimes bewildering (especially for them) European marketplace.

My aim is to help companies engaged in the digital marketing arena to leverage their assets more efficiently and / or bring them to market via various means.

Clients are digital media owners, agencies or digital marketing / publishing technology owners. I have advertising sales management experience in print (VNU & CMP), mobile (Vodafone), direct (24/7, Vodafone) and online media (AltaVista, 24/7, Vodafone, Trafficmac / Operative, Thrive )
Specialties:

Print and Digital Media, Media Sales and Media Sales Management, User Generated Content, International Sales, Sales and General Management at a Regional / Global level, Digital Ad Operations and workflow, Digital Ad Technology, Business Intelligence, Metrics, Analytics, Social Networking, Tea making.